Philosophy

FOUND IN NATURE, BOTTLED IN BERLIN.

SWYPE creates the essentials you need using scientific expertise and only high-quality, organic ingredients. All our products are cruelty-free, vegan, non-toxic and effective. Our focus is on empowerment and freeing consumers from needless time-consuming beauty regimes.

NOT JUST ANOTHER BEAUTY BRAND

"SWYPE is designed to help you get on with life as easy as a 'swipe' on your phone." – Ebru Tuna, Founder & CEO. SWYPE is an inclusive self-care brand that is taking clean beauty to a whole other level. Our essential products are for everyone and for all situations. SWYPE stands for fuss-free self-care and holistic well-being. We emphasize the importance of feeling good and being good enough.